Households are the largest source of food waste, responsible for around 60% of discarded food worldwide. Most of this waste doesn't come from negligence, but from everyday kitchen habits: over-cooking, food sticking or burning and difficult clean-ups that lead ti edible food being thrown away. Food waste at home is also a climate issue. When wasted food ends up in landfill, it releases methane, a powerful greenhouse gas.

Ever opened a drawer and wondered how it turned into a maze of half-useful tools? We understand your frustration. At MyFibres, we create kitchen essentials that simply work better: No guilt, no greenwashing, no overcomplication. Just smarter design made with low-impact materials. Baking paper that doesn't curl like it's trying to escape the tray Coffee filter paper that don't collapse mid-brew And many tools that feel good, work well, and don't turn your kitchen into a