Why Do Fruits and Veggies Spoil So Quickly? Simple Tips to Extend Freshness
- Jeremy H
- Apr 23
- 1 min read

Have you ever noticed that fresh veggies and fruits we bought from the supermarket starts to yellow, go soft, or even grow mould after just a few days in the fridge? Even before you’ve had a chance to enjoy them, they end up in the bin!
You might think your fridge isn't cold enough, but the real issue might simply be the lack of a "Vegetable Fresh Wrap Paper."
Why do Fruits and Veggies Spoil?
Most of them continues to release "Ethylene Gas" after being harvested. This is a natural ripening hormone that accelerates the ripening process. However, it also causes surrounding fruits and veggies to soften and spoil prematurely.
Additionally, while the fridge environment is cold, moisture buildup can lead to "dampness", which accelerates rotting and mould growth.
How can we Prevent this Happen and Extend Freshness?
Our Vegetable Fresh Wrap Paper is designed specifically to tackle these issues. It is a food-grade paper with excellent breathability and moisture-wicking properties, allowing it to:
Absorb excess moisture: Reducing rot caused by water accumulation.
Isolate Ethylene gas: Slowing down the ageing process of your produce.
MyFibres offers smart, sustainable solutions for everyday life with an eco-friendly range of paper products for your kitchen. We believe that your cooking choices should not endanger your health nor the planet.
Our paper is PFAS-free, toluene-free, made from 100% virgin pulp.
MyFibres - My Everyday Paper, Smarter.




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